Peep is an up and coming glasses brand based in Brighton, UK..
They needed to create a brand logo, business card and accompanying pattern to be used across all their collateral.
What they need:
– Brand and pattern work to represent summer, positivity, and self love.
– Their slogan is ‘Sunglasses your way’, which evokes a feeling a self expression and customisation.
I’ve created a fun pattern with different brush texture and bright color to evocate summer and for the logo I’ve started from the two central “e” of the name and I matched them to the shape of the glasses.